Visual images are a powerful avenue to tell stories about drought and land degradation and desertification and their threats. They also tell stories about possible solutions, what is being done, and that change is possible. Your photos can bear witness or testify to the problem and the possibilities for change.
Pictures that communicate powerfully about the human induced impacts and solutions are especially needed to inspire action. Human innovations to restore degraded areas and the possibilities for change exist that will enable us to manage land in a way that will leave a good legacy for future generations. Hope, optimism, change - the magic words for pictures!
Contest pictures should depict the changing relations between people and their land and soil; raise public awareness about the different sides of desertification, land degradation and drought; encourage the public and policy-makers to act, especially promoting sustainable land use practices; and to show the benefits of managing land/soils properly.
World leaders at the 2012 United Nations Conference on Sustainable Development, known as the Rio + 20 Conference, agreed to strive to achieve a land-degradation neutral world so that land degradation today does not deny future generations productive use of the same land to meet their own needs.
Specifically, it means avoiding further land degradation, but where unavoidable, offsetting it by restoring an equal amount of degraded land, ideally in the same ecosystem and in the same timeframe. UNCCD photo contests support this aspiration.