The private sector is an important stakeholder in a sustainably managed world. By 2050, the world's population will have increased to over 9 billion, with twice the current demand for agricultural products. By 2030, 80% of the global population is expected to become consumers.
Providing for this growing class of consumers is an exciting challenge. However, with unsustainable land practices reducing essential soil nutrients, we are undermining our own future business potential.
By partnering with the UNCCD, your company can become a market leader in sustainable land management. Companies dependent on agricultural supply chains rely on the health of the land and its ecosystems. If it degrades, so does the company's viability. Few companies understand this relationship and manage it.